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About

About Natalie

I build systems that hold up when life is loud.

Across 25 years I have built data, operations, and design systems, much of it in higher education, the kind of work where a missed detail means a real person waits longer than they should. I learned to build systems that stay calm under pressure.

These days I build AI-assisted workflows and business operating systems for people who want their work to run without willpower. Claude and Cowork handle my calendar, my shop, and the busywork so I can focus on the parts only a human can do.

I am also a certified crochet instructor and the creator of a pattern validation engine, a T1D mom and advocate, and bilingual in English and Spanish. The through-line across all of it is the same: I build systems that hold up when life is loud.

Credentials and background

  • MBA in Entrepreneurship
  • 25 years across enterprise data, operations, and design
  • Illustrator and Graphic Designer
  • Certified crochet instructor (American Crochet Association)
  • Creator of the OKtoCrochet pattern validation tool
  • T1D mom and advocate
  • Bilingual EN and ES

Have something in mind?

Tell me what needs building. I read everything personally.